🌀 CONCEPTUALISED, SHOT & AMPLIFIED BY SCRAPPY COCO

🎯 Impact on the Brand:

Lalluji Luxe gained global traction with queries from content creators, design students, and luxury travelers.Multiple travel blogs & aggregators reshared the reel organically.It became one of the top-performing reels in the boutique hospitality space from Jaipur.

Scrappy Takeaway:

Sometimes, all you need is a camera, an eye for the unusual, and a caption that lets people wonder:“Wait… is this real?”

💡 The Idea:

How do you market a place where reality looks… like a drawing?

Answer: You don’t just shoot it. You bend the fourth wall.We spotted the 2D fantasy room inside Lalluji Luxe Jaipur and knew we were staring at an Instagrammable goldmine. A reel wasn’t enough. It needed to feel like Alice in Wonderland’s sketchbook.

🚀 The Result:

✨ 1.7 MILLION views

❤️ 100K+ Likes

🔁 42K Shares

💾 17K Saves

💬 318 Comments

📈 7,309 profile visits turned into direct follows